Our latest articles on Digital Marketing

How To Write Good SEO Content

Getting top rankings on search engines with SEO isn’t like flicking on a switch. No matter how much money you spend on SEO …

5 Last-Minute Marketing Tips for Black Friday

Black Friday, the post-Thanksgiving retail extravaganza originated in the US, but in recent years it has become an international …

Digital Masterclass: rankingCoach Wins DIGITAL CHAMPIONS AWARD 2020

rankingCoach wins 1st place at the Digital Champions Award 2020 WEST in the category "Digital Products & Services". For the …

Getting More Clicks With Competitor Analysis on The SERP

Every business owner is aware of the competition. Whether it’s from the bakery around the corner or a chain store. Before …

SEO Basics: What Are Doorway Pages And How Do They Affect Your Rankings in Google?

Why People Are Still Talking About Doorway Pages A decade ago, major newspapers like The New York Times reported on corporations …

What the 404 Error Message Means for Your Site's SEO

The 404 error status is the only computer status message we have all heard of. We associate it with a feeling of disappointment: …

3 Signs Your Site’s Blog Content Isn’t Good Enough

Every business needs a website with high-quality content to build their online brand and rank for those crucial keywords. …

Optimizing Your Calls to Action for Sales

“Customers are bombarded with more than three thousand commercial messages per day, and unless we are bold in our calls to …

The Blog: Big Mistakes in SEO and Digital Marketing

3 times Big Business got Digital Marketing Horribly Wrong With the right digital marketing strategy, any small business can …

5 UX Tips For More Sales and Customers on Your Site

The game doesn’t end when the customer gets to your website. In fact, it’s just beginning. This is when we start to think …

The Modern Customer Journey with Small Businesses

This year Forbes forecasts U.S. online sales to reach $709.78 billion, this represents the largest total in the history of …

The 6 Best Lessons from Google's SEO Mythbusting

Google Webmasters SEO Myth Busting is well into its second season on Youtube, You can watch it here. Taking its inspiration …

Just Google it - How Search Engines Work

We are so accustomed to using search engines like Google to find the answer to any questions we can think of, within seconds, …

Why Your Website Needs to Be Mobile First Ready

If you've read up on optimization your website, you may have heard the term mobile first. This refers to focusing on the mobile …

Should Your Business Have A TikTok Profile?

Considering the current negative media attention TikTok is getting you could be forgiven for thinking that the platform is soon …